Privacy Policy
Effective September 27, 2026
CESTELI (“we,” “us”) is operated by Belkis Cruz Brands LLC, doing business as Cesteli Co., and sells fine jewelry at cesteli.com. This policy explains what personal information we collect, how we use it, and the choices you have.
Information we collect
- Orders: your name, email, phone, billing and shipping address, and the items you buy. Card payments are processed by Stripe. We never see or store your full card number.
- Account: if you create an account, your login details and order history.
- Email list: the email address you give us when you join our list.
- Messages: what you send us through our contact form.
- Technical data: cookies needed to run the cart, checkout and login; standard server logs (IP address, browser type, pages requested) kept for security; and, unless you opt out, analytics and advertising data described below.
How we use it
- To process, ship and support your order, and to send order and shipping updates.
- To send marketing emails if you joined our list. Every email includes an unsubscribe link.
- To understand how the site is used and to measure and show our ads.
- To prevent fraud, keep the site secure and meet legal, tax and accounting obligations.
Analytics and advertising
We use Google Analytics to understand how people use the site, and the Meta (Facebook and Instagram) Pixel to measure our ads and show our ads to people who have visited the site. These tools set cookies and receive information such as the pages you view, the products you look at or buy, your IP address and browser details. Under some state laws this counts as “sharing” personal information for targeted advertising, or as “targeted advertising.” You can turn these tools off at any time on our Privacy Choices page, and we automatically honor the Global Privacy Control (GPC) browser signal as an opt-out.
Who we share it with
We share information only with service providers who help us run the store, under contracts that limit their use of it: our payment processor (Stripe), web host, shipping carriers, email provider, and the analytics and advertising providers named above. We may disclose information if required by law. We do not sell your personal information for money.
Your choices and rights
Depending on where you live (including California, Virginia, Colorado, Connecticut, Utah, Texas, Oregon, Minnesota and other states), you may have the right to know what personal information we hold about you, get a copy, correct it, delete it, and opt out of its sale, sharing, or use for targeted advertising.
- Opt out of sharing or targeted advertising: use our Privacy Choices page, or turn on Global Privacy Control in your browser.
- Access, correct or delete your information: send a request through our contact form and choose the topic “Privacy request.”
We will verify your request and respond within 45 days. You may use an authorized agent. We will not discriminate against you for exercising your rights. If we deny your request, you may appeal by replying to our response.
Cookies
Essential cookies run the cart, checkout, login and security, and remember your privacy choice. Analytics and advertising cookies are set by Google and Meta as described above unless you opt out.
Retention and security
We keep order records as long as needed for tax, accounting and legal purposes, email list data until you unsubscribe or ask us to delete it, and contact-form messages for up to 2 years. We use encryption (HTTPS) and reasonable safeguards to protect your information.
Children
Our site is not directed to children under 13, and we do not knowingly collect their personal information.
Changes and contact
We will post any changes here with a new effective date. Questions: use our contact form, or write to Cesteli Co., 2658 Upton Ave N, Minneapolis, MN 55411.